Hiring the right person is crucial for a micro or small business. Someone who thrives in your company will make a significant contribution to the business, regardless of their role. On the other hand, hiring the wrong person, due to a lack of time and expertise, could be disastrous.
You want to choose from the best candidates on the market, to persuade them to join your company. But the current format of a job description does not attempt to attract top talent, it just lists the job requirements and subsequently all the job postings look the same.
The best recruiters are excellent at screening CVs to weed out poor ones. They have the most expertise when it comes to interviewing candidates, and they'll help get that next hire over the line. But they’re missing that crucial first step - how to make a job description as attractive as possible to persuade top talent to apply.
TalentAttract combines over a decade in recruitment with two decades in marketing to attract and hire the right person who will flourish in your organisation.
During his eight years as a marketing leader with Hays Recruitment, he noticed that recruitment advertising didn’t apply any of the methods that other industries used when trying to sell their products and services - target the right person with the right message and persuade them to do something
He had previously spent many years managing brands from a customer perspective and worked in advertising agencies with organisations such as Vodafone, PlayStation, Warner Music, Etihad, Coors Light, RTE and Tayto.
Working with smaller companies, he discovered most don’t have the time or expertise to recruit the very best people. They also struggle to compete for talent against the large organisations and don’t have the budget for expensive recruitment fees.
As well as using his candidate attraction services, some of his clients required help with screening CVs and candidates. Others needed advice and support when it came to interviews. So he evolved his offering to do the following: